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OTA LEADERSHIP INDEX

Derrick Coleman

ARCHETYPE

The Convener

The room, the network and the deal, brings the right people together.

Derrick Coleman reads as The Convener because his leadership runs on intergenerational accountability rather than personal platform. Choosing BK over Nike was a resource-delivery decision for Detroit youth, not a branding move. Twenty-one years of All-Star Giveback programming, mobilising around the Flint water crisis, and a career spent refusing to employ an agent all point to a man who treats influence as communal property, gathering people and resources into alignment around shared need.

IN THEIR WORDS, WHY CONVENER

Nike is not gonna pull up to the hood with the eighteen wheeler unloaded for these kids over here. And that's what BK was. The difference was I can get on the phone and be like, hey, my high school, everybody in my neighborhood — bring a truck and we're gonna give away backpacks, coats and gym shoes.

EXPLAINING BK SHOE DEAL CHOICE

It started off really in my neighborhood, rebuilding the playground that I grew up playing on. Then building strip centers, putting everybody to work that's in my neighborhood — jobs and opportunities. All-Star Giveback we've been doing for the past twenty-one years.

DESCRIBING COMMUNITY INVESTMENT WORK

I've never had an agent in my life. I have a lawyer. I was trying to give all the cats then like, yo man, you don't need no agent — you're going top five in the draft.

ON FINANCIAL SELF-DETERMINATION AND MENTORING PEERS

KNUCKLEHEADS WITH QUENTIN RICHARDSON & DARIUS MILES

Knuckleheads with Quentin Richardson & Darius Miles: “Derrick Coleman | Stay Yo A** at Home w/ Knuckleheads”

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Derrick's full six-dimension Leadership Index profile is held pending their validation. The archetype shown is the OTA analyst-rated read. How we read a leader →

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